Art Direction + Design
ar.t
Augmented Reality Team
Our mission was to create Augmented Reality (AR) filters for the client in order to spread awareness for the New Media Institute (NMI) and the yearly TEDxUGA event. The necessary software used in this project will be Spark AR, GIPHY, and Blender. This project will also require knowledge of social media strategy and design. Our final deliverables will consist of AR filters for the client, evergreen GIFs and stickers, and target tracking posters. We will be taking the knowledge learned in this development process to create a comprehensive learning platform in order to teach other students how to develop their own AR filters for social media.
Creative Director & TED Xpert
Responsible for working on design aspects of the project, specifically poster designs and motion graphics as a deliverable. I will assist in other design areas including for presentations and website development. Additionally, I advised on client branding and strategy using my knowledge of TEDxUGA